What is Ipsy?

Ipsy is a subscription beauty service created by YouTube beauty star, Michelle Phan. For $10 each month, subscribers receive a ‘glam bag’ filled with deluxe samples and full-sized beauty products. You can follow their stylists on social media and watch beauty tutorials with the products. There are also lots of giveaways and offers allowing you to buy products at discounted rates. It’s really fun and interactive. Each review earns you Ipsy points which can be put towards these great deals.

Just like my favorite clothing subscription services, you take a short quiz first specifying your skin tone, eye and hair color, favorite beauty looks, and Ipsy stylists you identify with most. You can rate how comfortable you are with makeup and how adventurous you want to be. You can identify the brands you love or would love to try, and your favorite types of products.

There is usually a wait list to start receiving your Ipsy glam bag although you can skip this by following them on social media and sharing the fact you’ve just signed up. I would be surprised if anyone really is on the wait list.

After this, you just need to sit at home and wait patiently for your sparkly package to come in the mail (in a bright pink mailer in my case!). And then the fun begins….

If you want to try Ipsy, click here.

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